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Purple Podiums

Animation

Denis has a natural talent for art direction and storytelling in motion graphics. Skilled in storyboarding, illustrating, and creating style frames, he oversees and leads animation projects from concept to execution, delivering visually stunning and engaging experiences.

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Defend the Digital Way of Life

Client: MINDEF / DIS 

As the creative lead and art lead, I crafted a dynamic 2D/3D animation with my team for Singapore’s 4th Arm, the Sentinels, a digital defense force protecting cyberspace. This high-energy event opener recruits tech-savvy students to safeguard Singapore’s digital future. Featuring futuristic visuals and HUD elements, the animation highlights the excitement and importance of becoming a Sentinel, inspiring the next generation to join the mission.

Autonomous Vehicles

Client: LTA

LTA aimed to showcase the future of Singapore’s road network and introduce autonomous vehicles in an engaging and visually compelling way. As the creative lead, I took charge of the entire storytelling process, crafting the storyboard, shaping the narrative flow, and illustrating key visuals to establish the film’s aesthetic. Beyond that, I art-directed the illustrations and animation, ensuring a cohesive and dynamic visual experience that effectively communicated LTA’s vision for the future of mobility.

GrabExpress

Client: Grab

I conceptualized the storyboard, led the art direction, and oversaw the entire production of this animation film. From crafting the visual narrative to ensuring a cohesive and engaging final product, I guided every aspect of the creative process to bring the story to life.

Choose To Free Your Hair

Client: Kao / Essential

This is a 15-second social media spot created for Essential Shampoo. Designed to be visually captivating and engaging, the content highlights the product’s key benefits in a dynamic and concise format, ensuring maximum impact within a short timeframe.

Grabfood for Business

Client: Grab

I collaborated with the client on the script, developed the storyboard, and directed the art and animation for this film. Overseeing the entire production, I ensured a compelling visual narrative while maintaining a cohesive and engaging final product that effectively brought the story to life.

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© 2025 by Denis Li

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